Our Blog

Aug 01, 2017

You’ve probably heard of Taco Bell. It’s a fast food restaurant that dishes up a range of Tex-Mex foods. And it’s massive. It serves more than 2 billion customers each year at 7,000 restaurants across…

Jul 25, 2017

People around the world are engaged with social media pretty much 24/7. Whether they’re chatting and socialising with friends, planning events, following influencers, posting pics, or simply looking a…

Jul 18, 2017

Snapchat and Instagram are both geared towards sharing and distributing images and videos, but they definitely appeal to a different demographic; with Generation Z (teenagers) still making up the majo…

Jul 11, 2017

Marketing teams around the world are utilising social media on a daily basis and these online apps and platforms have been a catalyst for numerous digital marketing and PR triumphs around the world. …

Jul 04, 2017

LinkedIn is an increasingly popular platform and currently has around 467 million users.  This may not come close to the 1.94 billion active users on Facebook, but there’s certainly plenty of potentia…

Jun 27, 2017

When it comes to online success, engagement with your users is key. Dwell time (also (also called duration, average time on page, and time on site) tells you a lot about how interested users are in yo…

Jun 20, 2017

Since the days when Bette Davis and Joan Collins promoted Lustre Cream Shampoo, big celebs have meant big business for brands around the globe. Remember Britney Spears for Pepsi in the late nineties? …

Jun 13, 2017

When it comes to your business page, tracking is a must. Facebook Insights is a powerful tool that will help you track active users and tells you exactly how and when they interact with your page. All…

Jun 06, 2017

When it comes to social media, it seems Facebook friends, likes and shares are more important than ever.     This platform is huge, with over 1.94 billion monthly active users, and anyone who’s a…

May 30, 2017

In the content-saturated digital world you need something visual and emotive to grab users’ attention.     It’s a known fact that people are more than ready to watch and listen - according to rec…

Social Media: What Most Companies Don’t know

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