Back in 2011, social media users began to see a mysterious new breed of messages show up in their Twitter feeds: paid ads dressed up to look like regular Tweets. Fast forward four years, and these ‘Pr…
Today, social media is an indispensible marketing tool. Businesses can now reach out to existing and potential customers for free in a manner that seemed impossible a couple decades ago. The open lin…
Social Media: What Most Companies Don’t know
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